Why Kanye West's $1m Yeezys Could Turn Into The World's Costliest Sneaker
So now we’re giving folks access to it differently where in any other case they wouldn’t have that access to own a bit of it. And even if that piece is strictly financial, that’s their probability to personal a piece of that sneaker historical past. Are you apprehensive that this places too much emphasis on the financial facet or turning a sneaker into an investment? I assume specifically about a Bloomberg Businessweek article that labeled sneakers an asset class. There’s a lot of people who don’t need sneakers to show into strictly investments. But it actually got here right down to, OK, all the other things considered, this comp, that comp, the place we predict we’re going to be able to take this shoe with storytelling—as a result of that’s the cool thing about Rares.